PESTLE and PESTEL are both acronyms for a macro environmental strategic analysis process. Find out more here.
YES: PESTEL and PESTLE mean the same thing. They both are acronyms for
P: Political.
E: Economic.
S: Social.
T: Technological.
E: Environmental.
L: Legal.
The difference is only in the order of letters in the acronym.
- PESTEL is:
- P: Political
- E: Economic
- S: Social
- T: Technological
- E: Environmental
- L: Legal
- PESTLE is:
- P: Political
- E: Economic
- S: Social
- T: Technological
- L: Legal
- E: Environmental
PESTLE Cheat Sheet
Some Cheat Sheet items, to help you with your brainstorming.
- Political factors : Leadership competition; Elections; Extremist movements;
- Economic factors : interest rates; economic growth; Recession; Debt; GDP; Currency conversion rates; Investment availability; Borrowing;
- Social factors : Health threats; Social unrest; Class; Social Mobility; Healthcare;
- Technology factors : Innovation; IoT; AI; Robotics; Automation;
- Legal factors : health and safety; New legislation; Competition law;
- Environmental factors: Global warming; Extreme weather; Drought;
Are you short on time?
Use these templates to help with business best practice:
Marketing and Market Analysis Templates
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PESTLE Cheat Sheet
Our PESTLE Cheat Sheet has been used in 100s of countries to support PESTLE workshops and market planning. It includes updated factors relevant to 2020 and 2021
See: PESTLE Cheat Sheet
Business Roadmap Template
This Business Roadmap Template includes business planning Workstreams, risk level, SWOT, PESTLE, Timeline, Milestones and two different styles so that you can present your roadmap professionally with Powerpoint.
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Four professional templates to help plan and present an Innovation Transfer Project. Move your Product Prototype through to Production “Business As Usual”.
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Keynote Roadmap Template with SWOT & PESTLE (Mac Compatible)
Keynote Roadmap Template with SWOT & PESTLE is ideal for Product Managers who want to create a Product Plan using Keynote software. Mac Compatible.
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PESTLE Factors
Need help defining and prioritizing your PESTLE? Let us show you how easy it is to build out your PESTLE analysis and all the many factors that go into it.
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Do PESTLE and PESTEL mean the same thing?
PESTLE and PESTEL are both acronyms for a macro environmental strategic analysis process. Find out more here.
See: Do PESTLE and PESTEL mean the same thing?
How do I define PESTLE?
Define PESTLE – find the answers to common questions, and how PESTLE should be used.
See: How do I define PESTLE?