How do I define PESTLE?

What is PESTEL?

Define PESTLE – find the answers to common questions, and how PESTLE should be used.

How do you define PESTLE?

PESTEL is a framework for exploring important external factors surrounding a project or product. It is a checklist that helps you remember what to explore in your external business environment to inform your actions, and to maximise your chances of success.

What does PESTLE stand for?

It stands for these common factors that affect products and projects:
Political.
Economic.
Social.
Technological.
Legal.
Environmental.

Why use PESTLE?

Use PESTLE to help you remember which factors to explore, whilst planning your project or product.

How do I use PESTLE?

Follow this simple PESTLE how-to guide here so that you can brainstorm and define PESTEL.
Brainstorm your PESTLE factors with the help of this Cheat Sheet
The Pestle Cheat Sheet can be seen here.

When should I use PESTLE?

It should be used during project and product planning, when plans and strategy are being set. It can be used to identify your RAID items (RAID = risks, assumptions, issues and dependencies) for risk management, and also to inform strategic plans.

What are the problems with PESTLE?

Most problems with PESTLE arise when you rely on it alone for your planning. You need to use other tools too! Common issues:-
1. It does not give you the full picture on its own.
2. Life changes, so it needs to be updated.
3. It can be over-simplified.
4. It requires a lot of research to identify all factors.
5. It can be quite time intensive.

Are you short on time?

Use these templates to help with this Best Practice:

PESTLE Cheat Sheet

Our PESTLE Cheat Sheet has been used in 100s of countries to support PESTLE workshops and market planning. It includes updated factors relevant to 2020 and 2021

See: PESTLE Cheat Sheet

PESTLE Product Strategy Template (PowerPoint)

This PESTLE Product Strategy template helps inform your product roadmap with PESTLE analysis. Includes a selection of professional PESTLE Powerpoint Slides.

See: PESTLE Product Strategy Template (PowerPoint)

Business Topics that support this Best Practice

PESTLE Analysis Templates

STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

STEEPLED Analysis Template with Cheat Sheet and Workshop is the perfect PPT for professionals who want to explore the latest trends in market research. The cheat sheet provides an overview of the STEEPLED framework, and the workshop template helps you to apply it in a team setting.

See: STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

PESTLE Cheat Sheet

Our PESTLE Cheat Sheet has been used in 100s of countries to support PESTLE workshops and market planning. It includes updated factors relevant to 2020 and 2021

See: PESTLE Cheat Sheet

Business Roadmap Template

This Business Roadmap Template includes business planning Workstreams, risk level, SWOT, PESTLE, Timeline, Milestones and two different styles so that you can present your roadmap professionally with Powerpoint.

See: Business Roadmap Template

Powerpoint Innovation Project Transfer Template

Four professional templates to help plan and present an Innovation Transfer Project. Move your Product Prototype through to Production “Business As Usual”.

See: Powerpoint Innovation Project Transfer Template
See all PESTLE Analysis Templates

Strategic Analysis

STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

STEEPLED Analysis Template with Cheat Sheet and Workshop is the perfect PPT for professionals who want to explore the latest trends in market research. The cheat sheet provides an overview of the STEEPLED framework, and the workshop template helps you to apply it in a team setting.

See: STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

Strategic Planning Tools – Discount Bundle

These strategic planning tools formats have been refined by our professionals through years of experience, so that you can save time and make your planning, reporting, and communication as impressive as possible, rapidly.

See: Strategic Planning Tools – Discount Bundle

Strategy On One Page – Powerpoint Template

Do you need to present your strategy on one page? Do you need to communicate it 5 minutes? This template includes five one-page strategy formats. It helps you focus the message and deliver your strategy story.

See: Strategy On One Page – Powerpoint Template
See all Strategic Analysis

PESTLE / STEEPLE / PESTELE / STEEPLED Template Formats

STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

STEEPLED Analysis Template with Cheat Sheet and Workshop is the perfect PPT for professionals who want to explore the latest trends in market research. The cheat sheet provides an overview of the STEEPLED framework, and the workshop template helps you to apply it in a team setting.

See: STEEPLED Analysis Template with Cheat Sheet and Workshop PPT

Strategic Planning Tools – Discount Bundle

These strategic planning tools formats have been refined by our professionals through years of experience, so that you can save time and make your planning, reporting, and communication as impressive as possible, rapidly.

See: Strategic Planning Tools – Discount Bundle

STEEPLE Cheat Sheet (2022)

Use this STEEPLE Cheat Sheet PowerPoint so that you can create your analysis rapidly. Ideal for virtual workshops too. Includes updated factors relevant to 2021.

See: STEEPLE Cheat Sheet (2022)

PESTLE Cheat Sheet

Our PESTLE Cheat Sheet has been used in 100s of countries to support PESTLE workshops and market planning. It includes updated factors relevant to 2020 and 2021

See: PESTLE Cheat Sheet
See all PESTLE / STEEPLE / PESTELE / STEEPLED Template Formats

All Business Best Practice

See all Business Best Practice here.

Created : 2020-10-17 14:50:04
Modified : 2020-11-06 13:05:17